Friday begins SXSW Interactive. This means you prepare yourself for extra long days of beef, beer, new friends, networking, panels, parties and yes…more beef and beer. The days can be long and sleep is not a priority, but luckily there is a new option this year to help relieve you from your “gross lazy” feeling from not working out while you’re there. RUN SXSW sponsored by Nike’s Make Yourself Movement

What: Two 4 mile loop runs around Lake Austin

March 12th @ 9am CT – run lead by CNET’s Caroline McCarthy and Emily Gannett from IRL Productions
March 14th @ 9am CT – run lead by foursquare’s Naveen Selvadurai and Mari Sheibley

More details:
Follow the Twitter for updates: @runsxsw

this is going to…hurt.

Social Cocktails: Run SXSW